In a landmark move set to redefine how India experiences AI-powered search, Bharti Airtel has partnered with Perplexity AI to offer its premium subscription — Perplexity Pro, worth ₹17,000 per year — completely free for one year to all Airtel customers. This offer, announced on Thursday, July 17, 2025, is now live and available to all 360 million+ Airtel users across mobile, broadband (Wi-Fi), and DTH services.
If you’re wondering how to claim this premium AI tool or why this is such a big deal, here’s everything you need to know.
What Is Perplexity AI?
Perplexity is a powerful AI-powered search and answer engine designed to deliver real-time, reliable answers in conversational language. Unlike traditional search engines, it doesn’t just give links — it gives clear, concise, and cited answers, backed by trusted sources.
Think of it as ChatGPT mixed with Google, but smarter, faster, and focused on delivering precise answers without the fluff.
What Does Perplexity Pro Offer?
While the basic version of Perplexity is free for all, the Pro version unlocks an entirely new level of functionality — especially useful for students, researchers, professionals, content creators, and everyday users who want more from their AI assistant.
Here’s what Perplexity Pro includes:
🔹 More Daily Pro Searches – Get increased limits for deeper, longer queries.
🔹 Access to Premium AI Models – Use cutting-edge models like GPT-4.1, Claude, and more.
🔹 Model Selection – Choose specific AI models to suit your need for speed, accuracy, or depth.
🔹 Deep Research Mode – Generate detailed, cited research across multiple sources.
🔹 File Uploads & Analysis – Upload PDFs, Docs, and more for intelligent summarization and answers.
🔹 Image Generation – Turn ideas into visuals instantly.
🔹 Perplexity Labs – A creative space to experiment with AI and bring your ideas to life.
How to Claim Free Perplexity Pro With Airtel
Claiming your 12-month free subscription is easy and takes just a few steps:
- Download or Open the Airtel Thanks App
If you don’t already have it, download the Airtel Thanks App from the Google Play Store or Apple App Store. - Login With Your Airtel Number or Account
You can use any Airtel service (mobile, broadband, or DTH) to sign in. - Look for the ‘Perplexity Pro’ Banner or Offer Section
The offer should appear on the home screen or in the ‘Discover Airtel Exclusives’ tab. - Click on ‘Claim Now’ or ‘Activate’
This will take you to the Perplexity signup page with the Airtel discount auto-applied. - Sign Up or Login to Perplexity
Use your email or phone number to activate the Pro account for one year — no credit card required!
Who Can Avail This Offer?
The Perplexity Pro free subscription is available to all:
- Airtel Prepaid and Postpaid Users
- Airtel Xstream Fiber Broadband Customers
- Airtel DTH Subscribers
If you use any Airtel service, this offer is for you.
Why This Partnership Matters
This partnership marks India’s first Gen-AI collaboration of this scale. With over 360 million users, Airtel is not just giving access to a premium service — it’s democratizing advanced AI tools in India.
Gopal Vittal, Vice Chairman & Managing Director of Bharti Airtel, said:
“We’re thrilled to announce a game-changing partnership with Perplexity… bringing their cutting-edge AI capabilities exclusively for Airtel customers. This collaboration will bring the powerful and real-time knowledge tool to millions at their fingertips, at no extra cost.”
Aravind Srinivas, CEO & Co-founder of Perplexity AI, added:
“This partnership is an exciting way to make professional-grade AI accessible to more people in India — whether a student, working professional, or someone managing a household.”
Why You Shouldn’t Miss This
Getting a ₹17,000/year subscription absolutely free is rare — and even more so when it’s for one of the most advanced AI tools in the world. Whether you’re writing a thesis, researching for work, comparing products, planning travel, or learning something new, Perplexity Pro can save time and offer clarity like no other tool.
Final Thoughts
In 2025, AI is no longer just a buzzword — it’s a daily tool for productivity, learning, and decision-making. Airtel’s partnership with Perplexity gives millions of Indians a head start in the AI race, and you should definitely take advantage of it.
✅ Offer Value: ₹17,000/year
✅ Cost to Airtel Users: ₹0
✅ Where to Claim: Airtel Thanks App
✅ Duration: 12 months free access
